In the bustling landscape of Indonesia's home improvement sector, ONDA stands out as a beacon of quality and innovation in sanitary and plumbing solutions. Founded with a commitment to providing reliable, durable products for everyday home needs, ONDA has established itself as a trusted name across the nation. Specialising in faucets, showers, accessories, and comprehensive plumbing systems, the company prides itself on being "Pelopornya Kualitas" (The Pioneer of Quality). ONDA caters to both residential and industrial clients, offering premium lines like the Exclusive Series, and the robust ONDA Industrial range designed for heavy-duty applications.

ONDA's digital journey changes significantly when they first reached out to our team for a complete redesign and development of their company website, https://onda.id. Recognizing the growing importance of an online presence in a market where consumers increasingly research and purchase home essentials digitally, ONDA sought to elevate their brand from a traditional supplier to a modern, customer-centric powerhouse. This enquiry marked the beginning of a collaborative partnership aimed at not just refreshing their site but reimagining how they connect with customers in Indonesia's competitive sanitary and plumbing industry.

The Redesign Journey

The enquiry highlighted several key pain points: outdated navigation that made it hard for users to explore product categories, limited mobile responsiveness in a country where over 70% of internet access is via smartphones, and minimal correlation with e-commerce platforms. Our team, specialising in user-focused web development, dove into a thorough audit and proposed a redesign that emphasized intuitive design and enhanced functionality.

We incorporated clean, modern layouts with easy-to-navigate sections for products like faucets, showers, and accessories. Interactive elements, such as a WhatsApp chat for instant customer support, were added to foster real-time engagement. We also optimized the site for speed and SEO, ensuring it ranks higher in searches for sanitary and plumbing needs in Indonesia. A key addition was linking to their official stores on popular e-commerce giants like Tokopedia and Shopee, bridging the gap between browsing and buying.

Custom-Made Website

The revamped https://onda.id has been a game-changer for ONDA, transforming their digital experience and yielding tangible benefits for the company. Here's how:

1. Enhanced User Experience and Accessibility: The intuitive interface now allows visitors to effortlessly browse product categories, product catalogue, view detailed specifications, and explore premium, industrial or other collections. Mobile optimization has led to a reported 40% increase in mobile traffic, making it easier for busy homeowners and contractors to find solutions on the go. High-resolution product images and quick-load pages reduce bounce rates, keeping users engaged longer and improving overall satisfaction.

2. Boosted Brand Visibility and SEO: By incorporating SEO best practices, the site now appears prominently in searches for "sanitary plumbing indonesia" and related terms. This has expanded ONDA's reach beyond traditional word-of-mouth, attracting a broader audience including younger demographics interested in sustainable and innovative home products. The integration of news sections, highlighting events like new product launches (e.g., shower mixers and bathtub options), positions ONDA as a thought leader, fostering trust and loyalty.

3. Improved Customer Engagement and Lead Generation: The addition of interactive tools, such as the WhatsApp support button and newsletter subscriptions, has streamlined customer inquiries. This also enabled personalized experiences, like tailored recommendations based on browsing history, turning casual visitors into repeat customers.

4. Seamless E-Warranty Registration: The custom-made e-warranty registration system allows customers who purchased products in offline stores to create an account, upload receipts, and activate product warranties effortlessly. This streamlined, transparent process enhances convenience, builds trust, and reduces administrative overhead for ONDA.

In an era where digital presence can make or break a business, ONDA's decision to invest in a website redesign and redevelopment has paid back. Through partnering with us, they've not only modernised their online platform but also empowered their customers with a digital experience. As Indonesia's home improvement sector continues to evolve, ONDA is well-positioned to lead. Visit https://onda.id and discover how they're redefining sanitary and plumbing standards.