Next-Generation Product Authenticity
Our state-of-the-art authenticity verification system,
— to protect your brand and engage your customers.
How does it work
TruLabel Sticker
Each product carries a unique, tamper-proof sticker,
each sticker contains a unique ID, PIN and QR code,
linked to our secure centralised system
Scratch & Scan
End users scratch and scan the QR code
Check Authenticity
End users are redirected to a website, verify the certificate of authenticity, and view any additional data about this specific product that you supplied
Create Engagements
Optionally, create rewards and programs to award end users who scans the QR code
Next-Gen Insights
With end users scanning to check product’s authenticity,
we are collecting valuable customer insights,
creating a powerful end-to-end CRM insights,
for brands to better understand their customers
Track end user locations, demographics, phone brand, phone OS,
and create a comprehensive digital profile of every customer
Use Cases
Product Counterfeits
Lost in sales, broken trust and blind spot in consumer reach. The rise of counterfeits reduces sales volume, as many consumers struggle to distinguish authentic items from fakes.
TruLabel addresses this challenge by guaranteeing authenticity with its unique, tamper-proof sticker, ensuring every labeled product with an e-certificate is genuine.
Smart Inventory System
Manual inventory tracking creates operational bottlenecks. Data deficiencies, inefficient order management and lack of real-time visibility are just a few problems that could arise in an old-fashioned, manual inventory management system.
TruLabel addresses this challenge by creating visibility to track product movement across the supply chain with its unique, tamper-proof sticker. Every staff member would be required to scan the QR code, and the head office would receive precise, instantaneous updates on each product's whereabouts.
